In today’s fast-paced and seemingly volatile world of Australian politics, there’s one group no advocacy strategy can overlook - the backbench. While government ministers ultimately have the final say on policy matters, it’s unwise to invest all of one’s political capital in these decision-makers.

Backbenchers are not only potential future minister’s themselves, but can wield significant influence with current ministers and shadows. Failing to build personal relationships with them early on can compromise the foundations of even the best thought-out engagement strategy.

So what makes a good backbencher strategy, and what are the practical tools that can be applied to build one? How do you know which backbenchers to approach, and what activities can be undertaken?

These are just some of the questions that Engaging the Backbench examines. Based on best practice government and stakeholder engagement strategies, this five-page paper offers practical advice on how to build political capital with this important stakeholder group.

Engaging the Backbench is the first white paper in a series on best practice advocacy. Upcoming papers will cover topics like submission writing, parliamentary inquiries and political lifecycles. Don’t miss out on a single one - subscribe by downloading White Paper 1: Engaging the Backbench today.